Objectives

The primary objective of this tender is to appoint a reputable and experienced service provider to deliver Public Relations (PR) Consultancy Services for Sasseta. The goal is to enhance Sasseta's public image, manage communication strategies, and support its stakeholder engagement efforts through professional PR consultancy.

Scope

The scope of the project includes providing comprehensive public relations consultancy services, which may encompass media relations, communication strategy development, stakeholder engagement, event management, content creation, and other related PR activities as required by Sasseta. The service provider will be responsible for delivering these services to support Sasseta’s communication objectives.

Technical Requirements

• Provision of strategic public relations advice and planning.
• Development and implementation of communication and media strategies.
• Media relations management, including press releases and media engagement.
• Stakeholder engagement and communication.
• Event planning and management related to public relations activities.
• Content creation, including speeches, articles, and social media content.
• Monitoring and evaluation of PR campaigns and activities.
• Adherence to all relevant government procurement and contractual conditions.

Skills Requirements

• Proven experience in public relations and communication consultancy, preferably within the public sector or similar environments.
• Strong strategic planning and advisory skills.
• Excellent media relations and stakeholder engagement capabilities.
• Creative content development and writing skills.
• Event management expertise.
• Ability to monitor, evaluate, and report on PR activities effectively.
• Knowledge of government procurement processes and compliance with contractual and technical standards.
• Demonstrated ability to work collaboratively with government entities and diverse stakeholders.