Objectives

The primary objective is to appoint a qualified advertising agent to manage and facilitate the publication of municipal vacancies, tender notices, and related articles across approved print media platforms for a period of twenty-four months.

Scope of Work

• Provide end-to-end advertising facilitation, including layout design, proof generation, media liaison, and timely publication.
• Design advertisements according to municipal specifications, incorporating bold headings, sub-headings, body text, graphics, and approved design elements.
• Submit final advertisement proofs for municipal review and approval prior to publication.
• Coordinate media placements across local, provincial, and national newspapers and publications upon request.
• Maintain responsive communication, adhere to ethical standards, implement quality assurance protocols, and provide structured reporting throughout the contract term.

Technical Requirements

• Demonstrate financial viability via a signed and stamped bank rating letter.
• Submit a detailed methodology outlining the proposed approach, pricing breakdown, quality assurance measures, reporting procedures, and realistic turnaround times.
• Maintain valid Tax Compliance Status (TCS) PIN or Central Supplier Database (CSD) registration.
• Complete and submit all prescribed Municipal Bidding Documents (MBD 1–9), including declarations of interest, past SCM practices, and independent bid determination.
• Provide proof of public liability insurance (minimum R10 million coverage, if applicable).
• Achieve a minimum functionality score of 65 out of 100 points to qualify for price evaluation.

Skills Requirements

• Hold a formal qualification in Media Studies, Marketing, Advertising, Communications, Public Relations, or equivalent practical experience.
• Demonstrate a proven track record in advertising facilitation and media placement, with preference given to six or more years of experience.
• Exhibit strong project management, stakeholder communication, and responsiveness skills.
• Possess working knowledge of local, provincial, and national print media networks and advertising rates.
• Apply strict adherence to supply chain management ethics and municipal compliance frameworks.

Key Terms & Clarifications

80/20 Preference Point System: A standard South African procurement model where 80 points are awarded based on competitive pricing, and 20 points are allocated for specific socio-economic goals (enterprise locality within KwaZulu-Natal and black ownership status).

Functionality Threshold: Acts as a mandatory pass/fail gate. Bids scoring below 65 points in Stage 1 are automatically deemed non-responsive and excluded from further evaluation.

MBD Compliance Forms: Standard government bidding templates requiring declarations on tax status, conflicts of interest, past supply chain practices, and guarantee of independent bid preparation.

Performance Security: A financial guarantee (typically a bank guarantee or certified cheque) that may be required within thirty days of contract award to secure contractual obligations.